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Our vision is to unify people,

brands and businesses through a

shared humanity: our stories.

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Our Mission

To tell creative and powerful stories that entertain, educate and inspire.

Who is RayDela?

Together, Ray and Maddela are RayDela. That’s the RD in Storyville RD. The ambitious, pantsuit-wearing Maddela, fresh out of college, met the new up-and-coming photojournalist Ray Arzate in El Paso, Texas, at the CBS affiliate station. They challenged and made each other better. Together they won awards and grew as a team. The past 20 years they became family; a brother-sister duo on a mission to tell creative and powerful stories that entertain, educate and inspire.

Storytelling is a superpower.

By embracing the power of

storytelling, we can grow your 

brand, drive engagement, and

captivate your audience.

An award winning team

Emmy-quality content to make you shine!

By embracing the power of

storytelling, we can grow your 

brand, drive engagement, and

captivate your audience.

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We share their stories.

We Share
Their Stories.

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